Find out how to attract an audience that is seeking a premium destination and ready to pay for it. Learn how to benchmark other premium destinations and build experiences that allow you to charge more. Explore the essentials you need to put in place to effectively elevate your offerings and uncover unique ways to implement these ideas. We’ll touch on collaboration, food and drink, ticketing strategies, and marketing efforts.As a result of this session, you will be better able to:
Understand new ideas for leveling-up your destination experiences
Develop optimized pricing structures
Discover marketing efforts that allow you to attract a premium audience
